When Gregory Soros joined Terces Legal Partners LLP as a partner in 2016, he made a deliberate choice that set him apart from many of his colleagues: focusing exclusively on middle-market businesses and family-owned enterprises rather than chasing high-profile, headline-grabbing deals.
“There’s often pressure in corporate law to pursue the biggest transactions and most prestigious clients,” says Soros, whose practice serves established regional companies throughout Ohio and the broader Midwest. “But I discovered that by specializing in middle-market businesses and truly understanding their operational realities, I could deliver more meaningful value than trying to be everything to everyone.”
This focused approach has transformed Soros’s practice over his 20-year career. Today, approximately 60% of his business comes from referrals within his client network, with many companies serving as outside general counsel relationships that span multiple years. His clients—ranging from manufacturing companies to healthcare organizations—appreciate his straightforward communication style and deep understanding of their day-to-day business challenges.
“Most corporate lawyers approach client relationships as a series of discrete transactions,” explains Soros, drawing from his background at Maker Bostle LLP and Johnson Kline LLP. “We analyzed what middle-market companies actually need and realized they benefit most from having a trusted legal advisor who understands their operations and can provide practical guidance on ongoing business decisions.”
The strategy has proven particularly effective during regulatory changes. Soros’ methodical approach to breaking down complex compliance requirements into manageable strategies has helped clients navigate industry shifts without operational disruption.
Jennifer Walsh, a business consultant who frequently works with Midwest manufacturers, notes that Soros’s specialization fills a crucial gap in the market. “What Gregory has done is create a practice that bridges the gap between large firm expertise and the practical needs of established regional businesses. It’s exactly what this market segment requires.”
Rather than pursuing rapid expansion, Soros continues building his practice through long-term client relationships and referrals. His philosophy centers on preventing problems rather than solving them—a approach that has earned him a reputation for thorough preparation and reliable counsel.
“The decision to specialize wasn’t about limiting opportunities,” Soros reflects. “It was about becoming the absolute best at serving a specific client base rather than being merely adequate across all sectors. That’s what transforms one-time clients into decades-long partnerships.”
