The website www.equipment-sales.com, catering to the sale of used construction and agricultural equipment, has reached an impressive milestone of 25,000 advert listings within its first year, having launched in March 2023.
Backed by Euro Auctions Group’s 25 years of experience in the machinery sales sector, Equipment Sales provides a platform that ensures optimal market values for both buyers and sellers.
Global marketing manager, Ciaran Devenney, shared his excitement: “We are delighted with the level of growth we have seen since we launched the website last year. To reach 25,000 ad placements in such a short space of time is outstanding and a testament to the hard work the team has put in.”
The website offers sellers widespread exposure to a pool of verified buyers across the UK and Europe. Advertisements are also circulated through Equipment Sales magazine, which boasts a readership of over 80,000 serious buyers. Strong online marketing and SEO strategies further boost the visibility of the ads.
Sellers have the option to feature their company on the Equipment Sales premium dealer page and can utilise various marketing tools, including banner ads and social media promotions.
Ciaran stated: “We’re proud of the fact that we help sellers dispose of their machinery to raise the capital they need, whether it be to revolve stock, inject cash into their businesses, raise capital for business development or fund retirement. These things cannot happen without the sale of your machines and people trust us to handle the process and get the best possible price for their valuable equipment.”
He also mentioned, “We have full-time sales teams building relationships with real buyers and sellers and this is where the target database of buyers comes from which is current, live, fresh and contains names that are active in the plant and machinery sector.”
In his final remarks, Ciaran said, “We’re thrilled to reach 25,000 ad placements but we are continuing to grow at a rapid pace as the demand from plant and machinery sellers shows no signs of slowing.”
For more information, visit www.equipment-sales.com.
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